Nilai Sosial Budaya dan Pendidikan dalam Film "Keluarga Cemara"

The purpose of the study was to identify types socio-cultural and educational values found in film Fir Family using semiotics Charles Sanders Pierce's concept. Data is obtained from screenshots each scene dialogue that contains values. Cemara 6 according Spinger, namely theory, economics, solidarity/gotong-royong, religion, art, power. As for value education there are 9 12 El Mubarok. Found 4 belong category embodied These include courage, peace, confidence potential, as well naiveness. On other hand, 5 fall into giving loyalty trust, respect, love compassion, selflessness kindness scenes dialogue. a released 2019 directed by Yandi Laurens main cast this Abah played Ringgo Agus Rahman. Mother, Nirina Zubir. Euis Zara JKT48, Ara daughter singer Widy B3, Widuri Putri Sasono. Keluarga emphasizes 'true story' young Indonesian families who must dare slam steering wheel when job has been pursued so far because various problems. From being Director company, building porter becoming Gojek motorcycle driver keep supporting existing families. It's not pain emphasized film, but ability survive sustaining family midst limitations. Keywords: Semiotics study, Peirce type value,